An advertising objective is classified by its primary purpose, which is to inform, persuade, or remind.
Advertising can be defined as the acts of creating product awareness so as to attract customers and to generate more sales.
The primary purpose of advertising objective are:
To inform means to let customers know about the existence of a product by creating product awareness to prospective customers.
To persuade means to convince people to buy the products that was advertised.
To remind means to remind customers that the products are readily available for them to buy.
Inconclusion an advertising objective is classified by its primary purpose, which is to inform, persuade, or remind.
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