People who have recently learned that eating avocados, which they love, is bad for one's health. To reduce the dissonance experienced after reading this news, one would most likely question the validity of the research and the integrity of the scientist.
Cognitive dissonance is a theory in social psychology. It was propounded by Leon Festinger. This theory suggests that cognitive dissonance expresses the inconvenience faced by an individual when two cognitions are opposing one another.
A cognition is a fragment of understanding which can include a thought, perspective, belief as well as behavior.
This incompatibility or dissonance can occur when a person does something which opposes one's personal values or maybe when one learns a new fragment of information which contradicts an old set of belief.
To learn more about Cognitive dissonance here
https://brainly.com/question/15517772
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