Again, suppose that both firms start off not advertising. if the firms decide to collude, From the start of the problem A firm choose a strategy if the firm get higher pay offs, and if the firm get higher pay off with a strategy
A strategy is a broad plan to accomplish one or more long-term or overall goals in the face of uncertainty (from Greek: strategia, "art of troop commander; office of general, command, generalship"). The phrase was first used in the 6th century C.E. in terms of the "art of the general," which covered a number of subsets of talents such as military tactics, siegecraft, logistics, etc.
It was only in the 18th century that the term was translated into Western vernacular languages. Between that time and the turn of the 20th century, the term "strategy" developed to mean "a comprehensive means to try to advance political aims, including the threat or actual use of force, in a dialectic of wills" in a military battle, in which both opponents interact.
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