Agents and brokers that facilitate and negotiate purchases but do not take title to products are also known as marketing Intermediaries.
During the process of product distribution, one or more companies and individuals known as marketing intermediaries (also known as distribution intermediaries) function as a link between manufacturers and customers. By promoting, selling, and delivering goods to customers, these businesses can aid other businesses.
Brokers work for consumers, whereas agents represent insurance firms. Brokers must give unbiased advice and act in the best interests of buyers because they represent their clients. On the other hand, agents are driven to promote the goods that the insurers they work for have to provide.
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