McDonald's uses social media information to change their processes including changing when their breakfast menu is available.
Social media is a collective term for websites and applications focused on communication, community-based input, interaction, content sharing, and collaboration. People use social media to keep in touch and interact with friends, family, and diverse communities.
In today's society, using social media has become a necessary daily activity. Social media is typically used for social interaction, access to news and information, and decision-making. It is a valuable means of communicating, sharing, creating, and distributing information with others locally and globally.
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