Should a company seek an unrelated diversification strategy, the types of businesses that make particularly attractive acquisition targets would be unrelated diversification.
The benefits of unrelated diversification are embedded in two conditions:
(1) increased efficiency in cash management and the distribution of investment capital and
(2) the ability to call on profitable, low-growth companies to provide the cash flow for high-growth businesses that need substantial infusions of cash.
Many companies bypass unrelated diversification as a public business rule because of the lack of synergy that exists. When you have described diversity, you can more easily integrate your company brand, philosophies, help, and partnerships to take full advantage.
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