A focus group is a group of people who meet under the direction of a discussion leader and explain their issues related to the organization as well as products they offered by showing concern.
What is a group?
Group is referred to as a collection of people who come together to display relationship with each other in an informal manner and works in collaboration. When this group is structured and officially considered as a team.
A Focus group is refer as grop of people who gather together for a discussion in which queries and general questions are asked to one another for the collection of information.
This focus group is beneficial as it supports direct interaction so that reaction of customers towards the product's offerings will be clear to seek improvement.
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