The firm will develop a competitor response profile once it has determined its competitors' future objectives, current strategy, assumptions, and strengths and weaknesses,
What is a response profile?
This refers to the profile of a competitor that identifies its objectives and assumptions, its strategy and its resources and capabilities in order to anticipate how the competitor might respond to rival actions.
Hence, this is expected to be developed after a firm has determined its competitors' future objectives, current strategy, assumptions, and strengths and weaknesses,
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