Mobile marketing can provide on-the-go product information, price comparisons, advice and thoughts from other consumers, and permit to instant deals and digital coupons.
Mobile marketing is a multi-channel, digital commerce strategy aimed at achieving a target audience through smartphones, tablets, and other mobile devices, via websites, email, SMS and MMS, social media, and apps.
Mobile marketing may include advertisements sent through SMS text messaging, MMS multimedia messaging, downloaded apps using push messages, in-app or in-game marketing, mobile websites, or by using a mobile apparatus to scan QR codes.
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