Brand names can help sellers with new-product introductions and create an opportunity for higher prices: True.
What is a brand name?
A brand name can be defined as a formal and unique title that identifies a specific business firm, its product or service, while essentially differentiating it from similar brands within the same industry.
Generally, some popular examples of brand names around the world include the following:
This ultimately implies that, brand names would most likely help sellers with new-product introductions in a market and avail them an opportunity for creating higher prices.
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