The art of rhetoric helps to reveal a moral distinction between leadership and manipulation.
It corresponds to the development of persuasion through the demonstration of a speech and well-constructed arguments, which are strategically used to generate reflection and adherence to the ideas proposed in a speech.
Therefore, leadership is a position where there is a need for the art of rhetoric to create organizational integration for a culture focused on development, but it must be used in line with ethics and legal principles.
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