The value added is that celebrity endorsement provides in increasing a company's sales and market share of branded footwear.
A brand is the collective impact or lasting impression experienced by customers who come into contact with a company and its products and services.
It is a way of specially identifying your business because it create uniqueness to a company's image.
Hence, the value added is that celebrity endorsement provides in increasing a company's sales and market share of branded footwear.
Learn more about a company's brand here : https://brainly.com/question/25707409