Both CAPACITY and ECO-FRIENDLY are important for this market. In particular, why does the importance of the ECO-FRIENDLY characteristic, at 68%, make sense for this segment

Respuesta :

It is necessary for a market to provide capacity and be eco-friendly to satisfy the needs of its consumers, especially the younger ones, who consider the socio-environmental responsibility essential for today's companies.

The production of eco-friendly goods cannot influence the company's production capacity, but it must adapt its practices and processes to adapt production with reduced impacts.

Some environmental certifications, for example, provide a series of requirements that standardize processes in order to reduce waste, improve capacity and manage activities by reducing environmental impact and implementing continuous improvement.

Therefore, being an eco-friendly company will increase stakeholder satisfaction, create value and competitiveness for a company, increasing its positioning and profitability in its operating sector.

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https://brainly.com/question/15226260

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