The swim lane approach to estimating the revenue generated by advertising in different media.. Group of answer choices ..is very effective for determining advertising ROI is very effictive when combined with the walk lane method. ..is prone to overestimating the contribution of specific media advertsing channels. ...is the future of the advertsing industry

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Answer:

Explanation:is prone to overestimating the contribution of specific media advertsing channels. is very effictive when combined with the walk lane method.

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