Kent works in the public relations department of his company. He sends a news release about a new product offering to several newspapers and television stations. Kent knows from past experience that even when the media use his news releases, they often release the information at inopportune times. They will also sometimes cut out what Kevin believes are the most important points to make the news fit. However, Kent accepts these disadvantages because free publicity offers the advantage of

In this scenario, free advertising offers a reputation benefit. When this journal advertises openly, it's also considered reliable by the targeted customers like, it is in news form while charging something. Therefore, Kent finds that improper transmission of time information to be a drawback since it recognizes that its product and company would still be credible.

Martebi Martebi · Answer 2 · 2021-12-21T12:12:25+01:00

People are known to have different qualities. Kent accepts these disadvantages because free publicity offers the advantage of Credibility.

Credibility is known to be a characteristic of an individual who is said to be noted by others to be a trusted advisor, believable, and confident as they tend to show a high level of expertise in a specific field.

A lot of traits are said to be of influential behaviors are known to be linked with with high credibility. Kent acceptance shows that free publicity gives some measure of Credibility.

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