Answer:
$1,250
Explanation:
Calculation for what is the best estimate for the lifetime value of an average customer using the simplified customer lifetime value (CLV) equation
Using this formula
Customer lifetime value (CLV) = r / (1 + i - r)
Let plug in the formula for
Customer lifetime value (CLV) = 0.8 / (1 + 0.12 - 0.8)
Customer lifetime value (CLV) = 2.5
Customer lifetime value (CLV) =($1,000-$5,00)× 2.5
Customer lifetime value (CLV) = $500 x 2.5
Customer lifetime value (CLV) = $1,250
Therefore the best estimate for the lifetime value of an average customer using the simplified customer lifetime value (CLV) equation will be $1,250