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Consider the following quote from an advertisement for a home security company: "There's no price that can be placed on peace of mind. Our advanced security systems will protect the well-being of your family so that you can sleep soundly at night." What rhetorical appeal is being used? Question 15 options:
a) ethos
b) pathos
c) logos
d) a combination of all 3

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Answer by YourHope:


Hi! :)


What rhetorical appeal is being used?


D) A combination of all 3!


Have a BEAUTIFUL day~

MaThNeRdZ

The correct answer is b) pathos.

Pathos creates emotions in the claim. For example, read this following line. " Our advanced security systems will protect the well-being of your family".  It makes you feel like I NEED this product so my family stays safe.  The emotions persuaded you to want the product.

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