Good Eats is a chain of organic food stores with locations in Ottawa. The stores are big and well-lit, like their more traditional grocery store counterparts. They are also teeming with various attractants such as fresh produce and artisanal products.
a. Describe the target market for Good Eats.
b. Analyze the competitive advantage of Good Eats in the organic food market.
c. Discuss potential expansion strategies for Good Eats.
d. Evaluate the environmental sustainability initiatives of Good Eats.